The 0.1% Problem: Why Your Shopify Review Score Probably Isn't What You Think It Is
Why most public review scores are built on a statistically insignificant sample
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Why most public review scores are built on a statistically insignificant sample
Launch your StoreScore immediately instead of waiting weeks for data. Instant Score Setup allows new Shopify stores to establish a meaningful score from recent fulfilled orders.
Online reviews cluster at the extreme ends of the rating scale. This U-shaped distribution isn't random—it's human psychology at work, fundamentally distorting how we measure customer satisfaction.
You're spending thousands annually on review platforms for 2-3% response rates. Discover the hidden costs of review management and why there's a better way.
A look at the gap between what review platforms show and what customers actually experience. Most reviews come from the extremes, leaving the silent majority unrepresented.
Many brands now send endless streams of emails essentially saying "please, please, please review us". Some feel that this is a bit desperate, like something that you have to do because your customers want to know your store is real...